Colleges Using Facebook & Twitter to Recruit

I always find it interesting to see where kids hang out, “virtually” as well as physically. I also find it interesting to see where companies and institutions perceive kids to be- as well as the methods they use to connect with or attract students.

My mom is a prof at California State University in Sacramento. She shot me over an email that she received in her department about recruiting students:

“Facebook & Twitter Recruitment Tools to Engage Prospective Students”

Facebook, Twitter & blogs are the latest, inexpensive necessities to recruit students to your campus. Discover how to best use these ‘tools’ to connect with potential students and guide them through the college application process.
Please join us for a 60-minute webinar to hear our subject expert reveal secrets
including:

** How to use Facebook, Twitter & blogs to recruit potential students
** 5 vital Facebook communication tools to boost your school image
** Ways to remind students of vital acceptance dates: Free apps you need
** Critical tips to monitor buzz about your institution online

Not that the day of the “college fair” is gone, but Universities are obviously realizing that some of their recruiting efforts need to be virtual.

Hmmmmm.

About Jonathan McKee

president of The Source for Youth Ministry, is the author of over twenty books including the brand new If I Had a Parenting Do Over, 52 Ways to Connect with Your Smartphone Obsessed Kid; Sex Matters; The Amazon Best Seller - The Guy's Guide to God, Girls and the Phone in Your Pocket; and youth ministry books like Ministry By Teenagers; Connect; and the 10-Minute Talks series. He has over 20 years youth ministry experience and speaks to parents and leaders worldwide, all while providing free resources for youth workers and parents on his websites, TheSource4YM.com and TheSource4Parents.com. You can follow Jonathan on his blog, getting a regular dose of youth culture and parenting help. Jonathan, his wife Lori, and their three kids live in California.
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